So as a reader, if I read that article and decided that I did want to open an IRA, the ads would be providing options that the article did not. I am currently doing a few tests with another CPC network called Chitika. Apparently, you can use it in conjunction with Adsense. The jury is still out, but I am interested to see how it compares to Adsense. All things considered, I have found that if optimized correctly, Adsense really can work well. I will explain more about how to optimize it in sections below.
CPM Ad Networks
While Adsense pays on a click basis (CPC), I use other ad networks that pay by the total # of impressions (CPM). At the beginning, these networks didn’t produce much income, but as the traffic grows CPM networks seem to work well in conjunction with Adsense. I use (or have used) Adsdaq, AdClickMedia, Adbrite, Adify, BuzzLogic, and Casale Media. Each has their own strengths and weaknesses and may be suitable for one kind of a site and not another.
Affiliate Product Sales
Basically an example of an affiliate sale would be if you sold lawn mowers and I referred a customer to you, if they purchased you would pay me back a % of the sale for referring them. There are a million options for this on the internet now. The main programs I use are Amazon’s Affiliate program, FlexOffers, LinkConnector, Commission Junction, Shareasale, E-Junkie, and LinkShare. There are many others, but these are a few of the more popular ones available.
I have a very strong policy about honest recommendations. I give my honest opinions about products that I find regardless of how it will affect affiliate sales. This is probably why I don’t really make too much with affiliate products. For example, I wrote about Cash Crate and updated the article to show what I didn’t like about them. Because Cash Crate has such a generous referral program, I know some people making lots of money from it, but I just don’t feel comfortable recommending it since I had a bad experience using it. On the other hand there are products like ING Direct, Ebates, Amazon Prime, Ebay, and Sharebuilder that I recommend and also have some sort of affiliate or referral program as well. These are what I love because I can help readers by pointing them to good resources and tools that have helped me and get paid in the process. I know some people don’t have a problem promoting anything that will pay them, but I just can’t, in good conscience, recommend something to someone that I don’t genuinely believe will help them.
Direct Ad Sales
I also sell ad space directly to advertisers. This hasn’t provided much income for me yet and may or may not even be worth my time. I know that in certain niche markets direct ad sales can work out very well, but thus far it hasn’t been a big money maker on CPF.
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